Picture of Georg Farrak

    Georg Farrak

    ChFC®, CLU®

    Check the background of this investment professional on FINRA's BrokerCheck

    About Georg

    Financial Services Professional


    Eleven years in a variety of management positions with the former Champion Products laid the foundation for Georg’s transition to financial services. Joining Massachusetts Mutual Life Insurance Company (MassMutual) in 1986, Georg has never looked back. “After the shakeup at Champion, I was looking for a new challenge…preferably one that offered more autonomy and control,” explains Georg. “An insurance agent friend suggested financial services and the rest was history.”


    For Georg, working with clients is a process. “Helping clients reach their goals is very important to me; the most gratifying part of my job,” adds Georg. Getting to really know clients is all part of that process. “From day one it was drilled into me to be client- and-solutions focused and not product focused.” Hence, Georg believes that being a resource to clients and their families is vitally important. “Successful financial advisors are with their clients through good and bad times,” Georg points out.

    Georg considers himself adept at finding unique solutions to unique problems. “A big part of what I do involves ‘patient education’ much like what a doctor would do,” according to Georg. Whether the client is a pre-retirement professional needing to roll over funds or a family concerned about how to address long term care needs, the story is the same. “I help clients mitigate risk and protect what’s really important to them.”

    Because of his years of experience, Georg has become a resource to other agents in the firm. One area in which he brings considerable expertise is long term care. “I am good at helping clients identify problems and identify cost-effective solutions.”

    With so many years in the business, most of Georg’s business comes from referrals either from existing clients or their professional advisors, including attorneys, accountants and bankers. One example of a best-fit client is someone within ten years of retirement who has worked hard and wishes to protect his or her assets. “I like to say that my best client is someone who loves his family,” states Georg.

    Personal and Professional Affiliations

    In between working with clients, Georg enjoys travel and golf. He is a member of The Lions Club in Avon. In addition, his professional memberships include Estate Planning Council of Rochester and Society of Financial Service Professionals.

    He is married to Kathryn, has three children (and one grandchild) and lives in Avon.


    Area(s) of Focus

    • Insurance Strategies
    • Investment Strategies

    Georg Farrak CLU®, ChFC® is a registered representative of and offers securities and investment advisory services through MML Investors Services, LLC, Member SIPC, 300 Corporate Parkway, Suite 216N, Amherst, NY 14226, Tel: (716) 852-1321

    MassMutual Financial Group is a marketing name for Massachusetts Mutual Life Insurance Company (MassMutual) and its affiliated companies and sales representatives. Local sales agencies are not subsidiaries of MassMutual or its affiliated companies. Agency officers are not officers of MassMutual.

    I am licensed to sell Insurance Products in the following jurisdictions:
    Arizona, Florida, North Carolina, New York

    I am licensed to sell Securities Products in the following jurisdictions:
    Connecticut, North Carolina, New York, South Carolina, Florida, New Jersey, Washington

    Georg Farrak CLU®, ChFC®, Rochester, NY

    You Have a Vision
    for Your Future.

    Our Financial Professionals can help you turn it into reality. Discover the benefits of working with us, and find out how we can help.

    Still not sure what you need?

    Select a Goal and We'll Help You Get There